Mixed Messages

Want to know about unintended consequences and what they can do to you and society in general? Look no further than the sudden interest in the obesity crisis. From Michele Obama’s campaign for fitness and backyard gardens to NY Mayor Bloomberg’s war against soda, the government’s major push is against fat.


And its working. According to Gallup, 81 percent of us think obesity is an “extremely serious” or “very serious” social problem. All fine and good, if you ignore that while I was in high school, it was a national crisis that all the girls were developing eating disorders based on unfair media images of women.

The sad thing is, only 67 percent of us rate cigarettes as “extremely serious” or “very serious.” I say sad, because - without getting into the nitty gritty details - using cigarettes is roughly twice as bad for you as being obese. Cigarettes raises your risk of disease 4x, while being obese only raises is 2x. And being just a little overweight actually lowers your risk of dying below 1 (where 1 = average risk) while using cigarettes only occasionally actually puts you at the same risk as an obese person.

The government not only permits cigarettes, it provides manufacturers with tax breaks. Meanwhile, it also helped promote the obesity crisis by pushing low fat, high carb diets as the food choice du jour.

Having promoted both problems, it now tamps down slightly on the most dangerous, while launching an all out war on the less dangerous problem. Most likely because it has run out of ways to shame hard-core smokers, while the social stigma against being obese allows it target them without problem.